Business Analytics For Strategic Leaders

Raymond A. Mason William and Mary School of Business Logo
Designed to provide leaders with a well-rounded perspective of critical components of a data healthy organization. Taught by top-ranked faculty at William & Mary’s Center for Corporate Education at the Raymond A. Mason School of Business.

DATES AND TIME

Due to the current state of the coronavirus and out of precaution, this program will be rescheduled for sometime in May or June.

LOCATION

New College Institute

191 Fayette St, Martinsville, VA 24112

IN THREE DAYS YOU WILL:

  • Learn the uses of data, big and small
  • Learn how high performing companies use analytics to establish organizational goals and objectives
  • Identify opportunities for data uses and integration into operational systems and processes
  • Identify steps to develop an analytical strategy and a successful analytics team.
  • Become more familiar with technologies and available resources

WHO SHOULD ATTEND BUSINESS ANALYTICS FOR STRATEGIC LEADERS?

This program is designed for forward thinking professionals with a responsibility to develop and implement the organizational strategy and grow the business.

Join other leaders, high potential managers, and business owners who are seeking a greater understanding of business analytics and how it can be used to build a data-driven culture.

During the program, our expert faculty will use interactive exercises, case studies and team exercises to help you understand how data analytics is critical to your organization’s success.

DAY 1: BUILDING A DATA-DRIVEN CULTURE

  • Fostering a data-driven culture: core qualities and requirements
  • Breaking down silo-sharing data
  • Steps to developing an analytics strategy

DAY 2: UNDERSTANDING THE VALUE-CHAIN

  • Standardizing data collection
  • Establishing data management
  • Preparing data & techniques for sharing
  • Visual analytics – graphs & pictorials

DAY 3: HIRING FOR ANALYTICS

  • Techniques that exist for staff training
  • Attracting talent & understanding desired skills
  • How to recruit & interview analytics experts

DAY 3: INVESTING FOR ANALYTICS

  • Understanding available technologies
  • Choosing the right partner/vendor
  • Information technologies investment for data-analytics

The CCE reserves the right to substitute faculty should a scheduling conflict arise.

HEAR FROM EXPERTS TEACHING IN WILLIAM & MARY’S MASTER OF SCIENCE IN BUSINESS ANALYTICS PROGRAM


AARON KOEHL

Clinical Associate Professor, Operations and Information Technology

Dr. Koehl’s expertise is in the areas of cybersecurity, cloud scalability and performance, and pharmacy healthcare analytics. He previously served as Assistant Professor of Computer Science and Program Director for Information Systems and Information Science at Christopher Newport University.

MONICA TREMBLAY

Associate Professor, Operations and Information Technology

Dr. Tremblay’s research is focused on data analytics and technology adoption and sustainability in the healthcare context. She formerly served as the department chair of the Information Systems and Business Analytics Department at Florida International University School of Business. She has been the principal and co-investigator on several federal, state and private grants in the area of Health Information. Prior to her academic career Dr. Tremblay worked as a systems analyst at Exxon Mobil.

JOSEPH WILCK

Clinical Associate Professor, Operations and Information Technology

Dr. Wilck has been teaching analytics, operations research, and engineering since 2006 at universities including the U.S. Air Force Academy, Northwestern University and University of Tennessee. His research is in the area of applied optimization and analytics, and it has been funded by the National Science Foundation, Department of Energy, Defense Advanced Research Projects Agency (DARPA) and North Carolina Department of Transportation; among others.